Tuesday, March 8, 2016

Message board campaigns designed to promote conversations about safety


By Doug Pacey / ADOT Communications

Did you see the overhead sign messages aimed at spring breakers last weekend? A quick trip through our social media mentions shows us that many of you did.




We hope spring breakers, and everyone who saw the overhead signs, took the messages to heart and drove safely. Over the past few months, we’ve displayed safety messages that are, well, unconventional. There was the one about peas & guac, a couple Star Wars messages and, recently, the messages aimed at the spring break crowd.

The purpose of going outside of the box with our messaging is grabbing people’s attention and making them engage with important safety messages. We want the messages to start conversations and make motorists reconsider their actions. So far, the reaction has been promising.



By the way, the spring break messages will be active this weekend, too.
Posted by Angela DeWelles   |  Labels:  Social-Media, Twitter


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Civil Rights

Pursuant to Title VI of the Civil Rights Act of 1964, the Americans with Disabilities Act (ADA) and other nondiscrimination laws and authorities, ADOT does not discriminate on the basis of race, color, national origin, sex, age, or disability. Persons that require a reasonable accommodation based on language or disability should contact ADOT’s Civil Rights Office at Requests should be made as early as possible to ensure the State has an opportunity to address the accommodation.

De acuerdo con el Título VI de la Ley de Derechos Civiles de 1964, la Ley de Estadounidenses con Discapacidades (ADA por sus siglas en inglés) y otras normas y leyes antidiscriminatorias, el Departamento de Transporte de Arizona (ADOT) no discrimina por motivos de raza, color, origen nacional, sexo, edad o discapacidad. Las personas que requieran asistencia (dentro de lo razonable) ya sea por el idioma o discapacidad deben ponerse en contacto con la Oficina de Derechos Civiles de ADOT en Las solicitudes deben hacerse lo más antes posible para asegurar que el Estado tenga la oportunidad de hacer los arreglos necesarios.